NEW YORK SPORTS CLUBS
“There’s a million reasons to join”

From small space print to Super Bowl TV ads, our “There’s a million reasons to join” campaign created viral media coverage on CNN, ABC, NBC, CBS, America’s Funniest Commercials, World’s Greatest Commercials, The New York Times, Wall Street Journal, and more.

The campaign did more than generate publicity. NYSC grew from 10 locations to 250+ to become one of the largest fitness chains on the East Coast.